It doesn’t matter if you are a blog owner, editor, or content creator, Using images for your blog post is visually appealing and it is a necessity because your content needs image for broad understanding of what your article is all about, that aside adding image to your blog post is the best way to build a great first impression – Images also improves your website SEO.
On this article you will learn the importance of Alt text and different ways to optimize your blog image for SEO;
Why Do You Need to Optimize Blog Images?
There are numerous reasons for you to optimize your blog images. Depending on how you optimize images for your blog post, the images you use in your content/article improves page loading speed plus the SEO score of your website and make your article much more search engine friendly.
What is Alt Text
Alt text serves as anchor text for image links, it appears in place of an image on a website if the image fails to load. Alt text helps screen-reading tools describe images to visually impaired readers and allows search engines to better crawl and rank your website.
Why is Alt Text Important For SEO?
Alt text (Alternative text) is important to provide contextual for visually impaired who use screen readers relevance about the page where the image resides. When you use an optimized alt attribute with a target keyword, it gives your page a relevance boost. The content of the alt text is a helpful signal for search engines to understand what your page is all about
Optimize Blog Images For SEO
Optimizing your blog image depends on the type of image you choose to use for your blog post make sure you choose the right one that will convey the message of your blog or article the best way.
Below are list of simple tricks you can use to optimize your blog post for seo
Use Responsive Images For Your Article
Responsive images is important not just for seo but for user experience because we use different screen resolutions and sizes so when you make the image responsive, it will automatically adjust to fit the size of the users screen.
Although some CMS (content management system) like WordPress automatically renders the image as a responsive image.
Use Correct File Name
File name should be able to tell what the image is all about, google looks at your filename for search engine ranking, so your filename should match with the image for example
Add Alt Text And Captions To Your Image
One of the best ways to optimize image for SEO is to add Alt Text and Captions in your images. I have previously explained what alt text is all about. – Alt text serves as anchor text for image links it shows up in place of the image in case the image fails to load browsers renders it to users when users hover over the image. below is a sample